Technology Solutions
Reporting your team can trust.
Marketing is only as good as the data underneath it. We build the analytics, attribution, and dashboards your team decides with, on your accounts.
LVL3 builds marketing analytics and reporting infrastructure: tracking and event setup, data pipelines that reconcile search, ad, site, CRM, and revenue data, lead-to-revenue attribution, and dashboards a team opens every week. Everything is built on accounts the client controls, documented as it ships, and owned by the client. It's built for the client's business, not a resale of the LVL3 Portal.
Duct tape is not infrastructure
Most businesses run marketing on a pile of disconnected tools: a CRM nobody trusts, analytics nobody reconciles, and spreadsheets holding it together.
Every strategic question then takes a week to answer, and half the answers disagree with each other.
How reporting runs inside the system
Every dashboard, report, and attribution model reads from one reconciled layer, built on your accounts.
One data layer, one version of the truth
Search, site, ad, and revenue data get reconciled once, so two reports stop giving two answers.
Attribution from lead to revenue
Once your CRM or revenue data connects, each lead traces back to the page, query, and campaign that started it.
Dashboards built around decisions
Each view answers a question somebody asks on a Monday morning, and nothing else.
How an engagement works
Scope depends on how many sources you run and how clean they are, so timelines come after the trace.
Trace
We follow your data from the first click to the closed job or order, and name every place the numbers stop agreeing.
Fix the foundation
Tracking, events, and source definitions get repaired before anything gets charted. A good-looking dashboard on bad data is worse than none.
Build the layer
Pipelines reconcile each source into one model, documented so your team can see how every number gets made.
Report and hand over
Dashboards ship on your accounts, with training, and the whole thing stays yours.
Who it's for
Multi-location home services operators
Operators who need marketing results by location, service line, and job revenue, not just by channel.
Consumer brands
Brands whose ad platforms, analytics, and ecommerce numbers each tell a different story.
Owners and leadership teams
People who want one number for what marketing returned, and the trail behind it.
What you get
- Tracking audit and event setup
- Data pipelines and reconciliation
- Attribution pipelines from lead to revenue
- Martech and CRM integration
- Decision dashboards, one question per view
Find out how much of your data you can actually trust.
The audit traces your analytics, CRM, and revenue data end to end, and names every place the numbers stop agreeing. You get the findings either way.