Marketing Services
Traffic is a cost. Conversion is the return.
Doubling traffic is expensive. Converting the traffic you already have isn't. We route visitors by intent, test continuously, and attribute revenue to the page level.
LVL3 is a conversion rate optimization agency. The CRO program routes visitors by intent, runs continuous A/B testing prioritized by revenue impact, and attributes revenue page by page once your revenue data connects. Clients see conversion rate by funnel layer in the LVL3 portal, traced to the tests that moved them.
Where sessions go to die
Most sites treat every visitor the same: one path, one CTA, one hope. Visitors with different intent hit the same friction and most of them leave.
Without a testing program, every fix is a guess. Without page-level attribution, nobody can even say what a fix was worth.
How CRO runs inside the system
CRO is the conversion engine of the system. Demand capture fills the funnel, intent routing sorts it, and the testing program compounds small wins into a rate the whole business feels.
Intent routing from query to page to CTA
A price shopper and a ready buyer arriving on the same query get sent down different paths, with different next steps.
Continuous A/B testing, prioritized by revenue impact
Tests get queued by how much revenue sits behind the page, so the biggest leaks get fixed first.
Revenue attribution, page by page
Once your revenue data connects, every test result lands next to the revenue it moved. Until it does, you get pipeline attribution, which still settles the argument about whether a test worked.
What you get
- Conversion audit and friction mapping
- Intent routing architecture
- A/B test design, run, and analysis
- Form, CTA, and offer optimization
- Revenue-per-page reporting in the portal
Case metrics are illustrative placeholders pending client approval to publish named results.
Find the leaks before you buy more traffic.
The audit maps buyer intent against your actual conversion paths, then ranks the friction by revenue impact. The map is yours to keep either way.
Book a systems audit