Insights
We publish the method, not the pitch.
No newsletter, no gated PDFs, no lead form in the middle of the page. These are the methods we run with clients, written plainly enough to be useful before you hire anyone.
- (01)Guide
What Is Generative Engine Optimization (GEO)? A Plain-English Guide
AI engines answer your buyers before they ever reach your site. GEO is the work that decides whether you're in the answer. Here's the whole practice in plain English, with the first month mapped out.
- (02)Methodology
How We Measure AI Visibility
How often an AI assistant names you when buyers ask. This is the entire method, including the parts that stop it being a full answer.
Practical answers live on the blog.
Insights documents the method. The blog takes the questions buyers ask before they hire anyone: ownership, contracts, and site migrations.
Read the blogFind out where your own numbers disagree with the theory.
Reading about this is one thing. A systems audit runs it against your site, your search data, and what AI engines currently say about you, then ranks the gaps by revenue. One call, a week of analysis, and the findings are yours either way.